Things to Keep in Mind While Investing in Cannabis Stocks

With so many states legalizing either the medicinal or recreational use of cannabis, investors see this as an incredible opportunity to make some extra amount of profit. It is not only the legalization that has ramped up the cannabis investment sentiments but also the projected growth that the industry is going to see in the upcoming years. According to ArcView Market Research and its research partner BDS Analytics, the cannabis industry is expected to grow from $52 million in 2017 to an estimated $2.5 billion in 2027. It is also projected that more jobs will be created in legal marijuana sector than in the manufacturing sector by 2020.

While new opportunities are usually accompanied by new challenges, the cannabis sector is no different. Profit is the primary motive behind any investment. However, before doing so, it is utmost essential to select the best companies in the industry to make cannabis investment. The following points may be worth considering while investing in cannabis stocks:

  • Diversify your portfolio Before making any investment, one should choose from the full range of stocks available to redistribute their risks. This becomes exceptionally true for new stocks which are under widespread speculation.
  • Hire an expert financial adviser While investing in any risky asset, it is always advisable to take expert guidance as they are the right people to guide you through the best available stocks in the market for investment.
  • Identify the leaders It’s always smart to pick companies that are the market leaders in that industry. This is where the financial adviser comes into the picture. With his expertise and broader perspective of the market, you can choose the stock from the best ones available.
  • Core versus peripheral holdings With a diversified portfolio, weighing your holdings differently becomes easy. Large cannabis stocks can have a higher allocation while smaller and more speculative ones can have a smaller allocation.
  • Think long-term As Warren Buffet rightly said “If you aren’t willing to own a stock for 10 years, don’t even think about owning it for ten minutes.” With the cannabis industry still in its nascent stages, the real opportunities of profit will only unfold over the long run.
  • Invest abroad Although cannabis is legalized in some states, it is still an illegal substance federally. Some of the best opportunities for cannabis investment can be found outside the US in abroad markets such as Canada, where cannabis is legalized for recreational use.
  • Proper market research Due to its speculative nature, some cannabis stocks may seem more lucrative than any other high-value stock. Doing an appropriate study of the market would only reveal the actual trends in the market which will eventually help in avoiding losses.

Although cannabis is still considered a schedule 1 drug by the US Federal Government, the future seems bright for the cannabis industry which has tremendous growth potential. The projected growth numbers may make the investors drool for some time, but the only way to make big time profits out of it is to remain vigilant while choosing the stocks and diversifying the portfolio proportionately.

Shopping for Cannabis from an Online Dispensary in Canada

The medical use of marijuana is legalized in Canada, however, there are few brick-and-mortar establishments selling cannabis. There are mostly located in the big cities making it difficult for people living in remote areas to have access to them. One of the best and cheapest ways to order weed is through an online dispensary in Canada.

There are many things that work in the favor of online cannabis dispensaries in Canada. First, people living in the remote areas get easy access to a wide selection of cannabis products. People who are unable to move out of the house due to a chronic illness can order online from the comfort of their home. The caregivers can also order cannabis for critically ill patients without having to leave the house.

Buying marijuana from an online cannabis dispensary also means you don’t have to deal with salespeople or tell about your problems at the reception. It also saves you from the fear of being seen by someone and having others know about your medical condition.

The best online cannabis dispensaries have an extensive selection of products that includes concentrates, weeds,and edibles that are straight shipped to your address within a few days. At times, the quality of products you get from the online dispensary is better than the one you find at the local clinic.

When buying online, there’s no time restriction so you can access the website anytime and from anywhere. You have all the time you need to read the product description carefully without being forced to buy and place an order when you are sure.

If you are looking for a sedating indica or a sativa that could give you a cerebral high, then ordering from an online cannabis dispensary can prove to be a cheap and convenient option.

Here are some of the top 5 sites you can order from:

Cannabisy – This is one of the most up and coming dispensaries in the Canadian cannabis market. Their selection of products is vast and with so many products available, you are sure to find what you are looking for. Their warehouse is located in Vancouver and they offer fast shipping throughout the country.

Buds2Go – This one of the premium sites offering cannabis products for sale. They really stand out in terms of quality and service. You will find high quality at affordable prices. Their edibles are fresh, well-cured, delicious and really powerful. You can use some of the coupon codes to save some extra money.

OHM – This is the future of cannabis industry in a health-conscious environment.  If you are looking for sleek and stylish vaporizers that can give you a high and relieve your health symptoms, visit this online dispensary. They have some of the most discreet vapes out there.

Netweedz – This is one of the popular online cannabis dispensaries that stock a variety of cannabis products at highly competitive prices. Their selection of products includes flowers, edibles and concentrates.

THC Delivery – They claim to be the best in British Columbia with a selection of high quality extracts and distillates. Their high-quality cannabis products are available at competitive prices that are tough to beat. Products are usually delivered within 3 days. THC Delivery makes own extracts and distillates which are must-try. They are known for their amazing customer experience and support.

5 Strategies to advertise and promote your Cannabis Business Online

Operating a cannabis business online no doubt presents one of the most lucrative opportunities to entrepreneurs around the world. With legalization of medical marijuana in Canada, numerous sites selling cannabis have popped up lately. Customers prefer buying online as it allows them to keep their medical condition private, have access to a wide selection of strains, and get the products delivered discreetly at their doorstep without leaving the house.

However, just having an online address will not guarantee that customers can find your cannabis business online. To cut through the competition and be found by prospective customers, you need to invest in proper advertisement and promotion.

In this article, we will tell you how you can use digital marketing to advertise and promote your cannabis business online. This form of marketing encompasses a variety tools such as websites and blogs, email marketing, advertising and search engine optimization. Some of the methods are as follows:

  1. Advertise Your Business On Industry-Relevant Websites

Make a list of websites that are some way associated with cannabis. You may also create a list of communities and then contact the webmaster or owner of the community seeking advertising opportunities.

  1. Create Digital Content That Educates and Attracts People

As the cannabis industry grows, more people want to know more about it. There are a lot of questions in customer’s minds and they seek answers for them. You can bank upon this opportunity to create interesting content, videos, info graphs, blog posts and so on. Encourage your readers to share your blog posts or videos. The more they share your content, the bigger audience your business gets exposed to.  More people will be interested in what you offer and recommend your online dispensary to their friends.

  1. Optimize Your Website With SEO Practices

You may invest in search engine optimization (SEO) practices that are specifically designed to ensure that a website can be indexed easily. Google is a vast sea with many websites competing for attention. To ensure that your online dispensary is not lost in the sea and gets identified by prospective customers, you need to apply search engine optimization practices. This will ensure that your target audience finds your website when searching on Google.

To make this possible, make sure you target keywords for the web pages you want to rank high on Google, in specific areas such as meta description, title tag, and page copy. To further boost your credibility, make sure you link only to reliable and relevant industry sources.

  1. Take Advantage Of Native Advertising

You may also take advantage of native advertising that helps you boost the SEO value of your business. This form of advertising basically refers to ads created in content form so that they can seamlessly integrate with the website without being too bold. This form of advertising offers well-presented material that adds value to the readers.

  1. Animated GIF Ads

The GIFs have become the new trend for expressing your thoughts and opinions. They can also be used for promoting and advertising your products and services. The GIFs help in giving a bigger picture to your target audience without the limitations of static images. The animated GIFs attraction viewers’ attention and this can work as an effective tool for drawing people’s attention to your cannabis business online.